Never changed, past or present.
Never changed, past or present.
Horse oil
is gaining
attention again!!!
Horse oil
is gaining
attention again!!!
Horse oil
is gaining
attention again!!!
Moisturizing and
gentle to use.
Moisturizing and
gentle to use.
Do any of these concerns sound familiar?
Do any of these concerns sound familiar?
CHECK
CHECK
CHECK
Hydrate and revitalize aging skin.
Concerned about hangnails on hands and feet.
Suitable for the whole family, from kids to seniors.
Treat stretch marks with safe, additive-free horse oil.
Enhance the appearance of the décolletage and back.
Hydrate and revitalize aging skin.
Concerned about hangnails on hands and feet.
Suitable for the whole family, from kids to seniors.
Treat stretch marks with safe, additive-free horse oil.
Enhance the appearance of the décolletage and back.
\For those people,/
it absorbs
smoothly
into the skin.
100% Japanese horse oil!
With minimal odor and
enhanced absorption.
\For safety/
Made in JAPAN
Made in
Because it’s used directly on the skin, we are committed to sourcing from trusted origins.
Because it’s used directly on the skin, we are committed to sourcing from trusted origins.
Because it’s used directly on the skin, we are committed to sourcing from trusted origins.
All ingredients and their sources are100% Japanese.
All ingredients and their sources are
100% Japanese.
Contains
Vitamin E.
Contains
Vitamin E.
Fragrance-free, colorant-free, and alcohol-free.
Fragrance-free, colorant-free,
and alcohol-free.
Fragrance-free, colorant-free, and alcohol-free.
Fragrance-free, colorant-free, and alcohol-free.
100% pure
Japanese horse oil.
Contains
Vitamin E.
100% pure
Japanese horse oil.
“This product is luxuriously made with high-quality horse oil extracted from carefully selected domestic horses. It is refined repeatedly with great care and time.
During the third-stage refinement, a special method called ‘column adsorption’ is used to purify and extract the oil.
It blends well with the skin’s natural oils and helps restore smoothness to the skin’s surface. By reinforcing the protective oil barrier, it helps prevent heat loss and shields the skin from external irritants.”
Safe even if a child
accidentally ingests it.
Fatty acid composition of human sebum and horse oil
Fatty acid composition of human sebum and horse oil
Horse oil has a fatty acid composition
similar to human sebum.
Horse oil has a fatty acid composition similar to human sebum.
Horse oil has a fatty acid composition similar to human sebum.
human sebum
Horse oil
Olive oil
palm oil
(coconut)
■oleic acid ■palmitic acid ■linoleic acid
■palmitoleic acid ■linolenic acid ■other
The composition of horse oil is similar to that of human sebum, allowing it to blend easily with the skin and help keep it healthy.
As the name suggests, horse oil is oil derived from horses and is known as a natural animal-based oil. It is commonly pronounced ‘bayu,’ although in some regions it may also be referred to as ‘mayu.
The history of horse oil, loofah water, and petroleum-derived synthetic cosmetics
The history of horse oil, loofah water, and petroleum-derived synthetic cosmetics
The history of horse oil dates back approximately 4,000 years to the era of nomadic horse-riding peoples in China.
Its use is documented in an ancient Chinese medical text, ‘Mingyi Bielu,’ written by the renowned physician Tao Hongjing in the 5th–6th century, confirming that it has been used since ancient times.
Horse oil was introduced to Japan about 400 years ago, where it has long been used for various skin conditions such as burns and cuts, and continues to be valued to this day.
High-quality horse oil, sourced from the manes of strong and resilient horses that thrive even in harsh winter conditions, is processed here in Hokkaido.
High-quality horse oil, sourced from the manes of strong and resilient horses that thrive even in harsh winter conditions, is processed here in Hokkaido.
High-quality horse oil, sourced
from the manes of strong and resilient
horses that thrive even in harsh winter
conditions, is processed here in Hokkaido.
Premium quality
PureJapanese
horse oil
Pure Japanese
horse oil
Used in a variety of situations!
Used in a variety of situations!
Recommended for those who:
Recommended for those who:
1
Looking for additive-free products that are safe for babies.
A baby’s skin is very thin—only about half the thickness of an adult’s. After around four months, sebum production decreases to about one-third of that of an adult (in their 20s). With every diaper change, be sure to provide gentle, regular care.
2
2
Concerned about skin troubles such as fine lines and rough hands.
This product contains Vitamin E, which helps break down lipid peroxides—one of the causes of skin aging such as wrinkles and sagging—supporting a more youthful appearance.
Horse oil has long been used for burns, chapped skin, cracks, and cuts, and is also prescribed for conditions such as atopic dermatitis in traditional medicine practices.
3
Concerned about scalp itchiness and dryness.
With more time spent at home, many people may be experiencing scalp problems caused by dryness. Gently massaging the scalp without scratching it before shampooing can help provide moisturizing benefits. It can also be used for after-shaving care.
4
4
Looking to soothe dryness around the nose caused by hay fever or allergies.
Blowing your nose too often due to hay fever or allergies can sometimes cause dryness inside the nose. Applying a thin layer of horse oil inside the nostrils helps maintain moisture and can be effective. As it is additive-free, it can be used with confidence.
5
I want a versatile oil I can use on my whole body without needing multiple products.
This product is made using a safe and reliable manufacturing process, making it suitable for the whole family—from children to the elderly. It can be applied to any area that needs moisture—even mouth ulcers. It also offers anti-inflammatory and antibacterial properties.
It may also be helpful for sensitivity to cold and minor burns, making it a versatile option you’ll want to use in many different situations.
Suitable for skincare
duringandafter pregnancy
Suitable for skincare
duringand
after pregnancy
Horse oil is a natural oil whose composition closely resembles that of human skin. Rich in unsaturated fatty acids, it penetrates deeply to nourish the skin, helping to maintain moisture and firmness while promoting circulation.
Made from 100% Japanese-sourced ingredients, it is safe and gentle enough for the whole family—including babies and expectant mothers—for uses such as helping to prevent stretch marks
Strictquality control
Strictquality control
1
Rare horse oil with proprietary refining.
1
Rare horse oil with proprietary refining.
The oil is repeatedly refined with adjustments for seasonal and temperature changes. Through cycles of heating and cooling, impurities and unwanted solids are removed.
2
Filled into containers after strict quality inspection.
2
Filled into containers after strict quality inspection.
After passing strict quality inspections by dedicated staff, the horse oil is filled into containers in a clean room. We use carefully selected containers with high preservation quality.
3
Carefully packed by hand, one by one.
3
Carefully packed by hand, one by one.
After solidification in a large refrigerator, each product is labeled and assigned a lot number. With an instruction leaflet included, every item is carefully packed by hand for delivery.
We’ve received lots of
positive feedback!
Housewife in her 30s
My skin became smooth, plump, and radiant!
It’s incredibly cost-effective, and I love that it can be used on so many different areas. Even my kids and baby use it—our whole family relies on it. It feels silky and much higher quality compared to anything I’ve used before—truly a premium horse oil♪
I tried applying it to my rough, cracked heels that I’d been struggling with for a long time, and they improved surprisingly well. I also use it on my face like a mask, and my pores feel plumper, with noticeable improvement in enlarged pores!
Housewife in her 20s
Effective for preventing dryness around the eyes!
I recently started using it to prevent dryness around my eyes. Lately, I’d noticed that the skin around my eyes would get rough and dry whenever I wasn’t paying attention… so I decided to try a skincare routine where I sandwich my lotion with horse oil.
It worked beautifully—no more dryness at all!! And on top of that, my pores have become less noticeable! A pregnant friend of mine is using it too, so I’m excited to try it in different ways moving forward♪
We’ve received lots of
positive feedback!
Housewife in her 30s
My skin became smooth, plump, and radiant!
It’s incredibly cost-effective, and I love that it can be used on so many different areas. Even my kids and baby use it—our whole family relies on it. It feels silky and much higher quality compared to anything I’ve used before—truly a premium horse oil♪
I tried applying it to my rough, cracked heels that I’d been struggling with for a long time, and they improved surprisingly well. I also use it on my face like a mask, and my pores feel plumper, with noticeable improvement in enlarged pores!
Housewife in her 20s
Effective for preventing dryness around the eyes!
I recently started using it to prevent dryness around my eyes. Lately, I’d noticed that the skin around my eyes would get rough and dry whenever I wasn’t paying attention… so I decided to try a skincare routine where I sandwich my lotion with horse oil.
It worked beautifully—no more dryness at all!! And on top of that, my pores have become less noticeable! A pregnant friend of mine is using it too, so I’m excited to try it in different ways moving forward♪